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Pom Wonderful Presents: The Greatest Movie Ever Sold

Play trailer Poster for Pom Wonderful Presents: The Greatest Movie Ever Sold PG-13 Released Apr 22, 2011 1h 26m Documentary Comedy Play Trailer Watchlist
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72% Tomatometer 132 Reviews 64% Popcornmeter 10,000+ Ratings
Fascinated by the ubiquity of advertising, documentarian Morgan Spurlock decides to make a film solely financed by product placement. Though many of the companies he contacts decline to participate, Spurlock gains support from businesses such as JetBlue Airways and Ban deodorant. While pitching his ideas, Spurlock visits Sao Paulo, where commercial outdoor displays have been banned, and a Florida school district forced to allow in-school advertising to continue operating.
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Pom Wonderful Presents: The Greatest Movie Ever Sold

Pom Wonderful Presents: The Greatest Movie Ever Sold

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Critics Consensus

The Greatest Movie Ever Sold plays smartly to Spurlock's strengths, and the result is a breezy, albeit not particularly enlightening documentary.

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Critics Reviews

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Sara Reihani Bitch Media With advertisers harvesting our online data, analyzing our brain chemistry, and moving their tactics to insidious levels of sci-fi creepiness, is knowing that we are being manipulated really the best we can do? Jan 7, 2021 Full Review Derek Malcolm London Evening Standard It ought to be sharper. But that is not Spurlock's way, as evinced by his disappointingly self-regarding Where in the World Is Osama Bin Laden? Rated: 3/5 Oct 14, 2011 Full Review Anthony Quinn Independent (UK) He gets celebrity interviewees to blah on the subject -- Ralph Nader, Noam Chomsky, Quentin Tarantino -- and still fails to dispel the mood of utter pointlessness. Rated: 2/5 Oct 14, 2011 Full Review Mike Massie Gone With The Twins Rather than dryly presenting facts, Spurlock's statistics and figures are shown with witty ideas, obvious mockery, and sharp sarcasm. Rated: 7/10 Nov 30, 2020 Full Review Richard Propes TheIndependentCritic.com Rather than being informative or pointed, Spurlock presents as mostly smug and smarmy. Rated: 2.0/4.0 Sep 9, 2020 Full Review Felicia Feaster Charleston City Paper It's the kind of gag that could perhaps fuel a TV comedy skit, but as a feature-length film concept, it's wafer thin. Jan 17, 2020 Full Review Read all reviews

Audience Reviews

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Kyle M More of a practice than an exposé nor exemplar diving with factual obviousness (though curious avoidance from those contacts), it's the influence providing additional insight as a significant takeaway besides finding and factoring amusement in enjoying another Spurlock's investigative, hypothetically experimental endeavor. (B) Rated 3.5 out of 5 stars 10/04/23 Full Review Audience Member Fast, funny, and definitely not boring. Spurlock somehow pulls off his gimmick with heart and purpose. Rated 4 out of 5 stars 08/20/21 Full Review Audience Member I frickin loved this documentary. Morgan Spurlock really opened my eyes to the world of commercialism and its infiltration in media. A must see for sure. Rated 5 out of 5 stars 02/15/23 Full Review Audience Member it's so fucking shit that it makes it good. holy fuck i hate this movie. but at the same time love it so damn much. Rated 3.5 out of 5 stars 01/12/23 Full Review Audience Member Really hard to watch. The content was dry and not interesting. Also, the movie fell way short of the contingencies required to recieve a payout from POM, which was the title sponsor. Rated 0.5 out of 5 stars 01/21/23 Full Review Audience Member Well done. To begin with I was unsure it would hit the mark, but it turns out that it does. Hats off to the companies who invested as well. Rated 4 out of 5 stars 02/23/23 Full Review Read all reviews
Pom Wonderful Presents: The Greatest Movie Ever Sold

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Cast & Crew

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Movie Info

Synopsis Fascinated by the ubiquity of advertising, documentarian Morgan Spurlock decides to make a film solely financed by product placement. Though many of the companies he contacts decline to participate, Spurlock gains support from businesses such as JetBlue Airways and Ban deodorant. While pitching his ideas, Spurlock visits Sao Paulo, where commercial outdoor displays have been banned, and a Florida school district forced to allow in-school advertising to continue operating.
Director
Morgan Spurlock
Producer
Keith Calder, Jeremy Chilnick, Abbie Hurewitz
Screenwriter
Jeremy Chilnick, Morgan Spurlock
Distributor
Sony Pictures Classics
Production Co
Snoot Entertainment, Warrior Poets
Rating
PG-13 (Some Language|Sexual Material)
Genre
Documentary, Comedy
Original Language
English
Release Date (Theaters)
Apr 22, 2011, Limited
Release Date (Streaming)
Apr 16, 2012
Box Office (Gross USA)
$638.5K
Runtime
1h 26m
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