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By Design: The Joe Caroff Story

Play trailer Poster for By Design: The Joe Caroff Story 2022 52m Documentary Play Trailer Watchlist
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Influential graphic designer Joe Caroff creates iconic corporate logos, movie posters and title treatments for films.

Audience Reviews

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Jerome P An interesting look at one of filmdom's unsung talents, but much more of interest for those who love filmmaking and graphic design. Joe's good, but Saul Bass was king and worth more attention. Look for the video Saul Bass: Title Champ. YouTube has several videos about Bass' contributions, including the storyboarding for the shower scene in Psycho. If you're interested in the genre, see if you can track down the video The Man Who Drew Bug-Eyed Monsters - it covers Reynold Brown, one of the most acclaimed movie poster artists of the Fifties and early Sixties. Rated 3.5 out of 5 stars 03/25/25 Full Review Read all reviews
By Design: The Joe Caroff Story

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Movie Info

Synopsis Influential graphic designer Joe Caroff creates iconic corporate logos, movie posters and title treatments for films.
Director
Mark Cerulli
Producer
Mark Cerulli, Paul C. Rosen
Production Co
By Design Entertainment , Caliber Pictures
Genre
Documentary
Original Language
English
Runtime
52m