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Modernism, Inc.: The Eliot Noyes Design Story

Play trailer 1:30 Poster for Modernism, Inc.: The Eliot Noyes Design Story Released Jul 19 1h 18m Documentary Biography Play Trailer Watchlist
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Mid-century architect and designer Eliot Noyes built the design programs for some of America's most powerful postwar corporations. The film weaves Noyes' story with the broader context of corporate America's embrace of Modernism during the period of postwar economic expansion and culminates in the backlash against Noyes and his generation during the countercultural upheaval of the Vietnam era. The life and work of Eliot Noyes is a vehicle to explore the intersection of postwar business, technology and design -- a story that continues to resonate in the contemporary context.

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Modernism, Inc.: The Eliot Noyes Design Story

Critics Reviews

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Leonard Maltin leonardmaltin.com Cohn does an excellent job surveying Noyes’ life and career, and I was hooked from the very start. A first rate and absorbing documentary Jul 21, 2024 Full Review Anne Brodie What She Said Noyes' philosophy of unfailing utility, beauty and newness still sets the bar for today. Great doc that excites with its radicalism, its take on a changing America and the influence of one man on what we see and crave today. Rated: 4/4 Oct 2, 2024 Full Review Sabina Dana Plasse Film Threat The amount of imagery, archival footage, and other artifacts and media used to create the look and atmosphere constructs the world of Eliot Noyes commendably. Rated: 8/10 Jul 20, 2024 Full Review Avi Offer NYC Movie Guru An illuminating and captivating documentary. Jul 16, 2024 Full Review Dennis Harvey 48 Hills Jason Cohn’s documentary provides an absorbing overview of an enormously influential yet popularly undersung career. Feb 14, 2024 Full Review Read all reviews
Modernism, Inc.: The Eliot Noyes Design Story

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Modernism, Inc.: The Eliot Noyes Design Story

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Modernism, Inc.: The Eliot Noyes Design Story

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Movie Info

Synopsis Mid-century architect and designer Eliot Noyes built the design programs for some of America's most powerful postwar corporations. The film weaves Noyes' story with the broader context of corporate America's embrace of Modernism during the period of postwar economic expansion and culminates in the backlash against Noyes and his generation during the countercultural upheaval of the Vietnam era. The life and work of Eliot Noyes is a vehicle to explore the intersection of postwar business, technology and design -- a story that continues to resonate in the contemporary context.
Director
Jason Cohn
Producer
Camille Servan-Schreiber
Screenwriter
Jason Cohn
Distributor
First Run Features
Production Co
Bread And Butter Films
Genre
Documentary, Biography
Original Language
English
Release Date (Theaters)
Jul 19, 2024, Limited
Release Date (Streaming)
Dec 17, 2024
Runtime
1h 18m
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