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Season 1 – Born to Be Viral: The Real Lives of Kidfluencers

Play trailer Poster for Season 1 – Born to Be Viral: The Real Lives of Kidfluencers 2025 Entertainment Play Trailer Watchlist
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Following the journey of the first generation of children whose entire upbringing has been shared online by their parents often to millions of people, with some families earning millions of dollars.
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Born to Be Viral: The Real Lives of Kidfluencers — Season 1

Critics Reviews

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Joel Keller Decider There is still too much a creeping element of exploitation and loss of childhood innocence to ignore. Jul 9, 2025 Full Review Fernanda Camargo Common Sense Media This series does an excellent job of adding fresh perspectives and real-life insights to a much-needed discussion without leaning too heavily in favor of either side. Jul 7, 2025 Full Review Read all reviews
Born to Be Viral: The Real Lives of Kidfluencers — Season 1

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Cast & Crew

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Ines Novačić

Executive Producer

Igal Svet

Executive Producer

David Sloan

Executive Producer

Claire Weinraub

Executive Producer

Jennifer Joseph

Executive Producer

Ines Novačić

Director

Episodes

Episode 1 Aired Jun 23, 2025 Birth of a Kidfluencer Mormon vloggers Madison and Kyler Fisher make it big by streaming their family life to the world; childbirth, birthday parties, it seems nothing is off-limits; years in, life in the public eye takes its toll. Details Episode 2 Aired Jun 23, 2025 Follow Us! After twins Ava and Alexis McClure go viral, parents Justin and Ami bet big on a new future for their family; after quitting their corporate jobs to pursue social media full time, how far will they go to make it? Details Episode 3 Aired Jun 30, 2025 1 in 3 Kids As more families enter the kid influencing space, competition reaches a fever pitch; aspiring YouTuber Daisy struggles to help her son Ethan stand out in a crowded space. Details Episode 4 Aired Jun 30, 2025 #Trending As content moves away from family fun and towards trending pranks, the McClures and Fishers struggle to keep growing their channels; one family learns the hard way what happens when you push the line too far. Details Episode 5 Aired Jul 7, 2025 A Brand New Child As the McClures and Fishers navigate their growing empires, criticism around family vlogging grows; meeting Like Nastya, a 10-year-old influencer with more than 380 million subscribers online. Details Episode 6 Aired Jul 7, 2025 Kidfluencer to Influencer The Fishers launch a new business; the McClures hit a major milestone for their channel; Daisy hopes Ethan's little brother Jade has a future as an influencer; after more than five years, what impact does this life have on each family? Details
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Born to Be Viral: The Real Lives of Kidfluencers — Season 1

Born to Be Viral: The Real Lives of Kidfluencers Born to Be Viral: The Real Lives of Kidfluencers Born to Be Viral: The Real Lives of Kidfluencers View more photos

Season Info

Director
Ines Novačić
Executive Producer
Ines Novačić, Igal Svet, David Sloan, Claire Weinraub, Jennifer Joseph
Network
Freeform
Rating
TV-PG
Genre
Entertainment
Original Language
English
Release Date
Jun 23, 2025